Press Releases
The Cosmopolitan of Las Vegas and Luxor Hotel & Casino Debut Rave-Inspired Pop-Ups Ahead of Popular Electronic Music Festival’s 30th Anniversary

LAS VEGAS (May 7, 2026) – Right on time for the 30th anniversary of the iconic Las Vegas electronic music festival, The Cosmopolitan of Las Vegas will debut its first-ever rave merchandise pop-up, Cosmic Rave, in partnership with iHeartRaves as part of its Rave Week activations. The experience joins the return of fan-favorite Lux Rave, celebrating its 11th anniversary at Luxor Hotel & Casino this May. Both locations will feature exclusive 30th anniversary merchandise, festival-ready fashion, and content-worthy activations ahead of the milestone weekend.

The pop-up activations will include:

  • Cosmic Rave
    • Location: The Cosmopolitan of Las Vegas (Gracia Ballroom, Boulevard Tower, Level 3)
    • Highlights and Activations:
      • Festival outfits, accessories, plus hair and make-up appointments
      • White Claw 360 º camera, swag giveaways, and Surge samples
      • Bacardi & Red Bull large-scale photo opportunity, samples, and body marbling (limited availability and hours)
      • Spiegelworld interactive large-scale photo-opportunity exhibit
      • UNDO Gummies interactive photo moment
      • Custom trucker hats from Rancher Hat Bar
    • Dates and Hours:
      • May 13: 2 p.m. – 10 p.m.
      • May 14: 10 a.m. – 12 a.m.
      • May 15: 10 a.m. – 6 p.m.
      • May 16: 12 p.m. – 6 p.m.

Note: The festival shuttle stop is directly across the street.

  • Lux Rave
    • Location: Luxor Hotel & Casino (Egyptian Ballroom)
    • Highlights and Activations:
      • Festival outfits and gear, including plus-size options for men and women
      • Photo opportunities featuring White Claw Surge, Bacardi, Red Bull, Beat Box, and Liquid I.V.
      • Photobooth activation in partnership with K PhotoLavie
    • Dates and Hours:
      • May 12: 5 p.m. – 12 a.m.
      • May 13: 10 a.m. – 4 a.m.
      • May 14: 9 a.m. – 4 a.m.
      • May 15: 9 a.m. – 8 p.m.
      • May 16-17: 11 a.m. – 8 p.m.

Guests interested in hair and makeup appointments at both locations can book here. For room reservations at The Cosmopolitan of Las Vegas or Luxor, which includes the popular all-inclusive package, visit MGM Resorts online.  

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Media Contact:
MGM Resorts Public Relations
publicrelations@mgmresorts.com

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