HAUS OF GAGA/LAS VEGAS Now Open at Park MGM
For the first time ever, Lady Gaga is opening her vault of iconic looks
LAS VEGAS (May 30, 2019) – Academy and GRAMMY Award-winning cultural icon Lady Gaga is joining forces with her home away from home in Las Vegas to create HAUS OF GAGA/LAS VEGAS at Park MGM. Opening today in celebration of the second leg of Lady Gaga’s ENIGMA residency at Park Theater, HAUS OF GAGA/LAS VEGAS is an ever-changing experience featuring Lady Gaga’s most iconic fashion pieces from her personal vault spanning more than 10 years of cultural, musical and fashion reinvention. HAUS OF GAGA/LAS VEGAS will be a destination for Little Monsters who travel internationally to experience Lady Gaga and ENIGMA.
Curated by long time Lady Gaga collaborator and Fashion Director Nicola Formichetti, HAUS OF GAGA/LAS VEGAS is a space that will immerse fans into some of her most iconic moments, and allow them to witness never before seen memorabilia. Items to be shown at HAUS OF GAGA/LAS VEGAS include cultural landmarks such as the iconic 2010 MTV Video Music Awards meat dress, custom bodysuit worn during her breakout performance of Paparazzi at the 2009 MTV Video Music Awards, Versace iridescent bodysuit worn during her 2017 Super Bowl performance and the custom living dress worn during the Monster Ball Tour 2.0 in 2010, along with more surprises.
“Lady Gaga and I wanted this experience to reflect the most iconic moments the Haus of Gaga has conceptualized during her career,” said Nicola Formichetti, Haus of Gaga member and curator. “Our vision for HAUS OF GAGA/LAS VEGAS is a space that will visually immerse fans into Lady Gaga’s most iconic moments that will leave them in awe.”
Select items will be put up for auction with 100% of proceeds donated to the Born This Way Foundation, the nonprofit co-founded by Lady Gaga and her mother Cynthia Germanotta to support the mental wellness of young people and empower them to create a kinder and braver world. HAUS OF GAGA/LAS VEGAS will also feature Enigma merchandise exclusively available at Park MGM.
George Kliavkoff, President of Entertainment & Sports for MGM Resorts International, said, ”Lady Gaga has truly become part of the MGM Resorts family and we are honored she chose Park MGM as home for the first-ever Haus of Gaga experience. Her fans from around the world will have one more ‘only in Las Vegas’ reason to come visit. And more importantly, we are incredibly pleased with the opportunity to bring even greater awareness to the Born This Way Foundation, doing good for young people around the globe.”
HAUS OF GAGA/LAS VEGAS is adjacent to the Park Theater inside Park MGM in Las Vegas. The space will be open to the public beginning Thursday, May 30 at 12:00pm PT. Hours will be 12pm - 8pm daily, and 12pm - 12am on Lady Gaga show days. See here for ENIGMA schedule and ticket availability.
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About Park MGM
Park MGM and NoMad Las Vegas are the newest luxury destinations on the Las Vegas Strip, offering an intimate resort experience on a grand scale. A partnership between MGM Resorts International and New York-based Sydell Group, Park MGM features 2,700 guest rooms and suites; and the Las Vegas extension of Sydell’s NoMad features 293 well-appointed guest rooms and suites. The resort’s remarkable culinary program features NoMad Bar; L.A. legend Roy Choi’s Korean BBQ concept, Best Friend; Hogsalt Hospitality’s renowned Bavette’s Steakhouse; and the 40,000-square-foot vibrant Italian marketplace, Eataly, among other dining and cocktail experiences. Park Theater, the resort’s entertainment destination, is a 5,200-seat venue home to special engagements by Lady Gaga, Bruno Mars, Aerosmith and other top entertainers. Park MGM is also home to the unique nightlife concept from LA-based Houston Hospitality, On The Record. NoMad Pool transforms into JEMAA – The NoMad Pool Party, a seductive and energetic weekend daytime experience. Park MGM and NoMad Las Vegas are located in the heart of The Strip, next to the entertainment and dining neighborhood created by The Park and the 20,000-seat T-Mobile Arena. Park MGM is owned by MGM Resorts International (NYSE: MGM). For more information and reservations, visit ParkMGM.com, call toll-free at 888-529-4828 or follow on Facebook or Twitter.
About Nicola Formichetti
Nicola Formichetti is among the most prolific and widely accomplished creatives of his generation. He is an award-winning and acclaimed fashion designer, creative director, stylist and editor, responsible for well-known cultural flashpoints including Lady Gaga’s “meat dress” and boundary-pushing visual campaigns.Nicola has held top design roles at Uniqlo, Diesel, Mugler and Haus of Gaga. He has imagined visual collaborations with Pepsi, Nike, MAC, Barney’s and H&M and had editor positions at Vogue Japan Hommes, Dazed and Confused, V, Another Magazine, Arena Homme +, and Harper’s Bazaar. Nicola is also the creator of Nicopanda, a gender-neutral high concept streetwear brand, modeled after Nicola’s own image.
He has been twice named to Business Of Fashion’s BoF 500 list, awarded the Isabella Blow Award for Fashion Creator, been recognized with a Clio award, named a Fashion Innovator at Elle Style Awards and earned three Hermes awards. For his work in the LGBTQIA+ community, Nicola was recognized as a 2018 Queero by Them magazine.
About Born This Way Foundation
Led by Lady Gaga and her mother Cynthia Germanotta, Born This Way Foundation was founded in 2012 to support the wellness of young people and empower them to create a kinder and braver world. To achieve these goals, Born This Way Foundation leverages evidence-based research and authentic partnerships in order to provide young people with kinder communities, improved mental health resources, and more positive environments – online and offline. To learn more, visit bornthisway.foundation.