Free-to-play Bracket Challenge Headlines BetMGM’s March Hoops Offering


JERSEY CITY (March 13, 2023) – BetMGM, a leading sports betting and iGaming operator, announced today a free-to-play challenge available on the BetMGM mobile sports betting app that will award up to $10 million to the player (or players) who predict a perfect 2023 Men’s Basketball Championship bracket. BetMGM users can enter to compete for the grand prize or take home up to $100,000 in prizes for the most accurate bracket.

“BetMGM has a lot to offer sports fans during the year’s most exciting month of basketball,” said BetMGM CEO Adam Greenblatt. “We’ve built phenomenal destination sportsbooks and now, with our mobile app being available in more markets than ever, we look forward to matching the excitement of the season with a major bracket contest.”


  • $10 Million Perfect Bracket Challenge: BetMGM mobile customers can compete for a $10 million grand prize by predicting the perfect bracket. The free-to-play contest is available in the BetMGM mobile app, customers can log in to select their bracket entries. If a perfect bracket is not picked, the player (or players) that accumulate the most points by selecting the most overall correct picks throughout the tournament will be rewarded with up to $100,000 in guaranteed prizes.
  • Odds Boost and Parlay Boost Tokens: Throughout the tournament, upon login, BetMGM customers will be awarded odds boost tokens, bonus bets and parlay tokens for select games.
  • New Customer Promotions: New BetMGM customers can sign up for a First Bet Offer. All new customers that make a first bet will get up to $1,000 paid back in bonus bets if their wager doesn’t win.


  • What Team Each BetMGM Market is Rooting for to Win the Championship:
    • Arizona:  Arizona
    • Colorado: Kansas
    • Illinois: Houston
    • Indiana: Purdue
    • Iowa: Kansas
    • Kansas: Kansas
    • Louisiana: Houston
    • Maryland: UCLA
    • Massachusetts: Kansas
    • Michigan: Michigan State
    • Mississippi: Kansas
    • New Jersey: Houston
    • New York: UCLA
    • Ohio: Kansas
    • Ontario, Canada: Houston
    • Pennsylvania: UCLA
    • Tennessee: Tennessee
    • Virginia: Kansas
    • Washington, DC: Kansas
    • West Virginia: Kansas
    • Wyoming: Kansas


  • Notable Single Futures Bets:

         $10,000 to win $250,000 on Gonzaga +2500 

         $1,000 to win $125,000 on Texas A&M +12500 

         $10,000 to win $90,000 on Kansas +900 


  • Line Movement (open to current)

         Houston +2000 to +550

         Kansas +1200 to +800

         Alabama +2500 to +800


  • Highest Ticket%:

         Kansas 11.6%

         Houston 7.1%

         UCLA 6.8%


  • Highest Handle%:

         Kansas 15.8%

         Houston 10.0%

        UCLA 7.1%


  • Biggest Liabilities:




As BetMGM continues to expand into new markets, responsible gaming education remains a key focus. BetMGM is proud to provide resources to help customers play responsibly including an industry leading program, developed, and licensed to MGM Resorts and BetMGM by the British Columbia Lottery Corporation. Through the GameSense integration within BetMGM’s mobile and desktop platforms, customers can directly access responsible gaming tools. 

For more information on BetMGM, follow @BetMGM on Twitter.


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Media Contacts:
Kirvin Doak Communications

Robert Flicker

Elisa Richardson