LAS VEGAS (April 8, 2014) – MGM Resorts International (NYSE: MGM) has entered into a partnership with eight accomplished veterans on the PGA and LPGA TOURS, dubbed Team M life. The endorsements will result in unprecedented VIP golfing benefits, access and experiences for members of MGM Resorts’ loyalty rewards program, M life.
Team M life is comprised of five-time PGA TOUR champion Nick Watney; LPGA star Natalie Gulbis; University of Nevada, Las Vegas alumni Ryan Moore, 34th ranked golfer in the world; and 2013 Wells Fargo Championship winner Derek Ernst. Rounding out Team M life is two-time PGA TOUR winner Scott Piercy; 2013 Travelers Championship winner Ken Duke; 13-year PGA TOUR veteran and 2009 Bob Hope Classic winner Pat Perez; and Jhonattan Vegas, the first Venezuelan-born golfer to win a PGA TOUR event.
With the eight new golfer relationships come new opportunities to offer extraordinary M life Moments, popular experiences that provide unique access and are available only to M life members. New M life Moments include one-on-one interactions with Team M life players such as private dinners and golf lessons so you can impress your friends next time you are out on the course.
Other special M life benefits include tickets and player meet-and-greets at select PGA and LPGA TOUR events and access to the Celebrity Pro-Am tournament, scheduled for October 2014. The event will feature Team M life partnered with celebrities and athletes.
Tune in to the 2014 Masters Tournament, April 10-13, to see the debut of Team M life sporting their one-of-a-kind M life golf bags, each branded with participating MGM Resorts destinations including Bellagio, ARIA, MGM Grand, Mandalay Bay and The Mirage. (See example below.)
“Many of our guests are golfers and fans of the game, so we are bringing the M life experience to the links,” said Lance Evans, vice president of Marketing Partnerships for MGM Resorts International. “This winning stroke introduces new benefits to members in and out of Las Vegas.”
Nick Watney, PGA TOUR professional said, "As a long-time Las Vegas resident, I'm excited to partner with MGM Resorts International, a global leader in entertainment and hospitality with one of the finest golf courses in the country, Shadow Creek. I'm proud to carry the MGM Resorts' M life golf bag that is branded with several of their world-class properties while out competing on TOUR, and I also look forward to meeting members of M life through special opportunities."
For more information, visit mlife.com
About MGM Resorts International’s M life
M life is MGM Resorts International’s premier rewards program. Members earn benefits for virtually every dollar spent at 15 MGM Resorts world-renowned destinations including Bellagio, ARIA, Vdara, MGM Grand, The Signature at MGM Grand, Mandalay Bay, THEhotel at Mandalay Bay, The Mirage, Monte Carlo, New York-New York, Luxor, and Excalibur in Las Vegas; Beau Rivage and Gold Strike in Mississippi and MGM Grand Detroit. With just one card, M life members have access to experiential rewards, personalized offers and exclusive benefits such as special room rates, pre-sale entertainment and fight tickets, priority reservations, and invitations to members-only events. Preferred relationships, including Hyatt, Southwest Airlines, Royal Caribbean International, Pinnacle Entertainment, Avis Budget Group and Ultimate Fighting Championship (UFC), provide members additional value, access and offers throughout the world on land, air and sea. For more information, visit mlife.com or connect on Facebook or Twitter.