LAS VEGAS, June 22, 2015 – MGM Resorts International (NYSE: MGM) has been named one of America’s most reputable companies in the hospitality and travel industry, according to findings of research by Reputation Institute, a leading global source on corporate reputation.
MGM Resorts ranks No. 18 on Reputation Institute’s inaugural top 50 list which rates U.S. hotel companies, airlines, travel sites and quick service restaurants. Other companies on the list include: Chipotle, Marriot International, Panera Bread and Starbucks.
“Reputable hospitality companies recognize that even though products and services are important and constitute 20 percent of what drives their reputation, whether they are responsibly run companies that are perceived as fair and transparent drives 15 percent of their reputation,” says Brad Hecht, Chief Research Officer at Reputation Institute.
The list of America’s top 50 most reputable companies in hospitality and travel is derived from data collected for the 2015 US RepTrak® 100 study, an annual survey that examines perceptions of companies by the U.S. general public and is based on more than 50,000 interviews.
The RepTrak® database is normative, examining 15 stakeholder groups spanning more than 25 industries, 50 countries and 7,000 corporations. Companies are evaluated according to seven key drivers of reputation, including: Products/Services, Innovation, Workplace, Governance, Citizenship, Leadership and Performance.
“We are delighted to be named to this list among other leading U.S. brands that are recognized by their guests, customers and the general public for not only offering world-class experiences, but also strong leadership in governance, social responsibility and other areas establishing trust and excellence,” said Jim Murren, Chairman and CEO of MGM Resorts International.
The full list of America’s top 50 most reputable companies in the hospitality and travel industry can be found online at http://www.reputationinstitute.com/US-Hospitality-Reptrak.